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The Ultimate Guide to
Successfully Exceeding Your Personal Selling Goals! |
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[For Managers Only]
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PRESS RELEASEJune 17, 2005 - Denver, Colorado PRESS RELEASE
ENTERPRISE From the June 17, 2005 print edition Career Moves Everyone's involved in sales -- not just the sales staffersIneffective people cost companies money -- the bigger the company, the bigger the amount. Whether it's a few thousand or several million, it affects you. As an employee, lost revenues could mean layoffs; as a manager, lost revenues could label you as mediocre and deliver walking papers; and as an employer, lost revenues could shut you down. All are dismal outcomes.
At the core is sales. Even if your job
description doesn't have "sales" in it, you need to realize that you and
everyone else is in sales from the moment the day starts. Be it convincing
yourself that you're going to tackle a problem that's been looming; deciding
between the chicken or taco salad; interacting with an irritated customer,
colleague or boss; or wooing others to your point of view, you are selling
either to yourself or others.
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